WatchDNA | Where Time Connects Us All
Welcome to the WatchDNA podcast, where time connects us all.
This podcast takes you beyond the dial to explore the people, stories, and innovations shaping the world of horology.
Join us as we sit down with watchmakers, brand founders, collectors, retailers, industry leaders, entrepreneurs, and passionate enthusiasts from around the globe. From the latest watch releases and industry trends to personal journeys, business insights, and the craftsmanship behind some of the world’s most fascinating timepieces, every episode offers a unique perspective on the watch community.
Whether you’re a seasoned collector, a newcomer to the hobby, or simply curious about the stories behind the brands and people that make this industry so special, the WatchDNA Podcast is your destination for education, inspiration, and connection.
Subscribe and join us as we discover the stories behind the watches—and the people who wear them.
WatchDNA — Where Time Connects Us All.
WatchDNA | Where Time Connects Us All
The Unique French Watch Brand Made from Italian Acetate! (Briston 2026 First Look)
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The Unique French Watch Brand Made from Italian Acetate! (Briston 2026 First Look)
Looking for a luxury timepiece that truly dares to be different? Live from the Time To Watches exhibition at Villa Sarasin in Geneva, WatchDNA host Thomas catches up with Marion from Briston Watches to explore their revolutionary approach to French horology design.
Founded in Paris, Briston is famous for integrating Italian cellulose acetate—the exact ultra-durable, warm-to-the-touch material used in high-end designer eyewear—into 95% of their watch collections.
In this exclusive first look, Marion presents their latest 2026 novelties and iconic carryovers:
• The New Square Automatic: Featuring a refined British racing green guilloché dial paired with an Italian acetate cushion-shaped case, plus an elegant 30mm transparent pink acetate edition tailored for women.
• The Legend Diver Ocean (40mm): An unreleased automatic dive watch featuring a textured wave-pattern dial, high-intensity natural lume, scratch-resistant sapphire crystal, and an ultra-reliable Japanese Miyota automatic movement.
We also dive into Briston’s global retail strategy, discussing their flagship boutique in Paris, expansion across Switzerland and Asia following the Hong Kong Watch & Clock Fair, and upcoming showcases at Windup Watch Fair in the United States.
If you want a stylish, design-forward automatic watch with genuine character and accessible pricing, Briston is a brand you need on your radar!
Discover the full story of Briston and locate authorized luxury retailers near you at: https://watchdna.com/briston
Don't forget to LIKE, COMMENT, and SUBSCRIBE for more independent watchmaker interviews, trade show vlogs, and hands-on watch reviews
Video Timestamps
0:00 - Live at Time To Watches Geneva with Briston Watches
0:43 - The Parisian DNA: Handcrafted Italian Cellulose Acetate
1:08 - Where to Find Briston: Paris Boutiques & Global Expansion
1:54 - Hands-On: The New Square Automatic & British Green Guilloché Dial
2:31 - The 30mm Transparent Pink Acetate Ladies Collection
2:53 - First Look: The Legend Diver Ocean (40mm Miyota Automatic)
3:26 - Why Choose Briston? Standing Out in Modern Horology
4:13 - Upcoming Watch Events: Hong Kong Watch Fair & Windup US
4:52 - Outro: Exploring Briston on the WatchDNA Directory
#BristonWatches #WatchDNA #FrenchWatches #AcetateWatch #TimeToWatches #GenevaWatchWeek #MiyotaMovement #DiveWatch #MicrobrandWatches #LuxuryWatches #WatchCollector #Horology #AffordableLuxury
Thank you for listening to the WatchDNA Podcast, where we meet the people, discover the stories and explore the passion behind the world of watches.
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WatchDNA — Where Time Connects Us All.
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